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Bec Cuzzillo on Scaling Your Spiritual Business

Bec Cuzzillo on Scaling Your Spiritual Business

8 Dec, 2022 | Business, Podcast, Spirituality

Bec Cuzzillo is a Spiritual Business Coach for spiritual women who want to build abundant, heart-led, sustainable businesses – businesses that truly set their souls on fire. Through her approach that combines soulful business strategy with fully embodied feminine...

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I'm Julie
A space that I hope brings you meaning, hope and inspiration on topics such as healing, spirituality, sacred leadership and sovereignty. A whole lot of heart and meaning. Hopefully a little grace. To help you create life, business and spiritual magick.

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Julie Parker
I’m so delighted to be a guest on ‘Returning’ with Rebecca Campbell @rebeccacampbell_author - a beautiful podcast to help you return to yourself and your wisdom within. ⁠ ⁠ I have known Bec for many years and she is a beautiful soul.⁠ ⁠ And that word beautiful plays a starring role in this episode where we talk about the path of the priestess, spiritual leadership, the importance of listening deeply to our elders, weaving sacred practice into our daily rhythms and why beauty is a core value of mine. ⁠ ⁠ I hope you love it. ⁠ ⁠ And keep watching for a cheeky photo of Bec and I at the Beautiful You Coaching Academy @bycacademy Paris Inspiration Day in 2017. She grabbed me in a big bear hug that almost lovingly knocked me off my feet!⁠ ⁠ And there are some more divine photos there of that day too where Bec helped our upcoming life coaches tap into their deepest levels of intuition and sacredness as space holders. ⁠ ⁠ It was an incredible day made more so by Bec’s presence. ⁠ ⁠ Enjoy this episode and exploration of all things Priestess. A path in my life that continues to weave and bring me so much connection to source and my own spirit. ⁠
How do we thrive as biz owners + coaches without m How do we thrive as biz owners + coaches without money + financial growth being our primary focus? The contradictions we see? The push/pull of it all? They are questions I've been walking with for some time + are intensifying in this season of my being. I'm trying to weave the intersections of life + biz while knowing that... > Money in the hands of good people is a good thing + is also not the most important measure of a good coach + biz owner > The coaching industry has become (in some places) saturated with pain point marketing that makes people feel broken + that 'answers' lie outside of themselves + there are also amazing coaches out there doing incredible work > There are a lot more offerings garnering attention that focus on how to make more money than there are how to get better at the skill of how you serve > It feels more challenging to be seen + engaged with in ways like social media, subscribers, listeners, without paid advertising, despite there being more people seeking support + services than ever before > People say they want to lead lives of depth + substance + yet struggle to find the necessary time to even take a sacred pause from time to time without guilt or not knowing what to ‘do’ > Burnout for those of us who deeply care, are highly empathetic + want to bring incredibly serving work in the world, may see us on a collision course with burnout The answer to these questions I don't know the answers to. I just know they are there + coming right at me in a launch period for @bycacademy as we look to 2024 + training incredible new coaches very soon. This is of course not a mistake in any way. I am being called deeper into myself + my values + what this work + industry truly means to me. Where I feel I belong. Where I feel I do not belong. And what is truly sacred leadership in this space amongst the swirl of all of the above - and then some. It's something I'm eternally working on while also trying to be at peace with. The dance + walk + weaving of it all continues. And in this very moment I express love + gratitude to myself for even thinking such things. I know they matter. 📷 @katieturnbullimages
In varying different ways I've heard some version In varying different ways I've heard some version of 'it all.' Reasons why I was never going to be a successful coach or coach trainer. ⁠ ⁠ They were powerful in the way they shook me in my formative years as a biz owner.⁠ ⁠ ⁠ 🌸 I did launch a brand that was not 'me' because I was told the 'pink' was - just no - but it wasn't until I embraced it that my coaching began to take off. BOOM. ⁠ ⁠ 🔮 I was told the @bycacademy training didn't look substantive + would not attract clients until we sold out every course we've launched for 9 years. And people tell us it's the greatest personal + professional journey they've ever done. BOOM. ⁠ ⁠ ⭐️ I was absolutely told my service based, authentic marketing (aka everything NOT bro marketing) principles were not going to be client attracting. Until they were. To the tune of multi-millions. BOOM. ⁠ ⁠ 🙏🏻 I was through side eye told to do something about my ever fluctuating weight or people may think I was somehow not capable or worthy of learning from. 100's of podcast interviews, international stages + global media outlets later + I've now got grey hair too. BOOM. ⁠ ⁠ 👵🏻 And yes I did have someone question if at 41 when starting @bycacademy if I was too late to embark on the massive undertaking of launching a training academy. But I did it anyway. And my age + life experience I now know have played a huge role in my success. BOOM. ⁠ ⁠ I am sure you have been told that you are too much of something + not enough of something else. And I fully recognise that I AM too much of some of these things for some people which means I am exactly where I am meant to be.⁠ ⁠ I am not for everyone.⁠ Neither are you.⁠ ⁠ And owning that fact will see you get out of the middle of the road + developing the momentum you need to move forward in your life or biz + leave behind anyone + anything you're not for quicker than you realise. ⁠Hello freedom...⁠ ⁠ Thinking about becoming a life coach + want more?⁠ ⁠ Then join me for a series of FREE + LIVE masterclasses coming up this month. Swipe through for details + sign up above.⁠ ⁠ What have you been told you couldn't do?⁠ ⁠ Shouldn't do? ⁠ ⁠ Tell me. I'd truly love to know...⁠
Creating a life that you truly love happens by des Creating a life that you truly love happens by design not default. ⁠ ⁠ And in my experience it is the seemingly 'small' shifts, changes, commitments and actions you take which can make A L L the difference to that design. ⁠ ⁠ And it begins with your inner world and how you want to F E E L and show up for yourself every day. ⁠ ⁠ Not everything is a direct reflection (that's far too simplistic) of the feelings and the thoughts you have about yourself - but they sure do play a role. ⁠ ⁠ A role in things like...⁠ ⁠ 💗 How much you are willing to try new things⁠ ⁠ 💗 How open you are to seeing fear as a life companion + guide⁠ ⁠ 💗 How 'deserving' you feel to go for what you truly want⁠ ⁠ 💗 How committed you are (in your own way) to developing your confidence + finding your version of authenticity⁠ ⁠ 💗 How much you are able to listen to + act upon your soul voice⁠ ⁠ If you know your inner world, mindset + soul being could do with a boost or even entire transformation, I've created as the Founder of the @bycacademy ⁠a three part video series with gorgeous playbooks to support you.⁠ ⁠ These are brand new, totally fresh and chock full of heartfelt value, inspiration and guidance on everything from learning how to transform your fear, to moving beyond comparing yourself to others unfavourably, to how to build genuine confidence + self-belief. ⁠ ⁠ Sign up at the link above to get instant access to ALL the videos + ALL the workbooks.⁠ ⁠ I'd love to support you in any transformation that your inner world and soul is craving right now. ⁠ ⁠ 📷️ : @katieturnbullimages ⁠ ⁠ PS. How gorgeous is Beau?⁠ ⁠ Seriously.⁠ ⁠ My heart explodes a little bit every day I get to be his fur Mama! ⁠
Some thoughts, ideas, predictions if you will that Some thoughts, ideas, predictions if you will that have been circling with me as we near the end of the financial year, planetary realignments post the solstice and both a deepening into winter for some of us and brightening into summer for others.⁠ ⁠ 🌸 Money driven marketing⁠ 🌸 The morality of AI⁠ 🌸 Trauma informed coaching⁠ 🌸 Launching⁠ 🌸 Payment Plans⁠ 🌸 Burnout⁠ ⁠ and more⁠ ⁠ It's all above. ⁠ ⁠ What do you see coming, reimagining, course correcting, returning, arriving? ⁠ ⁠ What excites you or maybe scares you?⁠ ⁠ I have a little of 'all the feels' for these things. ⁠ ⁠ Love your thoughts below. We're all in this together. ⁠
The ‘coming to’ moment or opening realisation The ‘coming to’ moment or opening realisation that your life is your spiritual practice is where everything matures. In the best possible way. When you no longer have to or believe you have to… 🙏🏻 Have the ‘perfect’ conditions to sit with yourself 💜 Be in total silence to hear your soul voice 🌈 Look, feel or be a certain way to look, feel or be any way ⭐️ Create uninterrupted, pristine, controlled, perfect conditions for things to ‘work’ Life weaves all around us in ways that are unpredictable. If we wait for the so-called perfect moment or stop if things don’t unfold in exactly the way we might have wanted, we miss the chance to show ourselves loving maturity to move forward or come back to the spiritual practice that is our life. Not just a meditation. And we might miss the spiritual and life gift being presented to us. Which in my instance this morning is n.e.v.er to be missed.
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I acknowledge the GunaiKurnai people as the traditional owners of the land where my work is primarily operated from. I pay my respect to all Elders – past, present and emerging.

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